Specialty Coffee Industry
Joining a Coffee Club is always a good idea. The unique idea behind Club E was an inspiring and rewarding challenge. This company builds direct relationships with farmers and growers to make exceptional small batch coffees. We determined visuals were going to be the best strategy for this target audience and designed several graphic elements to help explain and outline features of the club. Due to the enormous amounts of good coffee we tasted during brainstorming sessions our teams were on high gear and pumping out great ideas. Club E educates their customer base about the importance of their environmental safe processes. This theme carries itself throughout the site.